Sponsored content
How we label paid content
Readers should always know when content has been paid for. These are the rules every sponsored placement follows.
Our policy
Clearly labelled, every time
Labelling. Every sponsored feature, video and newsletter placement carries a clear “Sponsored” label with the name of the sponsor.
Who writes it. Sponsored features are written by our team to a client brief or supplied by the client. We edit all sponsored content to our house style, and the sponsor approves the final copy.
Separation from news. Sponsorship never affects our news coverage. We do not write news stories in exchange for payment, and sponsors cannot review news before it is published.
Links. Links in sponsored content are marked as sponsored, in line with search engine guidelines.
Syndication. Sponsored content carried by our syndication network keeps its sponsored label.
What we decline. We turn down content that is misleading or conflicts with our editorial standards.
Work with us
Interested in a sponsored placement?
Editorial desk: info@emergingtravel.news · Advertising: enquiries@emergingtravel.news